Brave New World: 18

"'Think of water under pressure in a pipe.' They thought of it. 'I pierce it once' said the Controller. 'What a jet!' He pierced it twenty times. There were twenty piddling little fountains." -pg. 41

In this quote, Aldous Huxley utilizes the rhetorical strategies of metaphor and imagery. The Controller, one of ten world leaders, is explaining the faults of the old family system before the utopia that is the "brave new world." This statement is used to compare a pipe with built-up water pressure and the previous system of society.

"'My baby. My baby...!' 'Mother!' The madness is infectious." -pg. 41

It expresses that the overwhelming need of affection and dependency creates a "domino effect" that quickly spirals out of control, creating an unstable society that falls greatly inferior to the utopia of modern London.

This further persuades the reader to "side" with the author, to realize that this new society is a great improvement compared to past generations that have failed miserably to create a harmonious environment.

Brave New World: 12

"'No civilization without social stability. No social stability without individual stability.'" -pg. 42

Here we see a triple-whammy of rhetorical devices: metaphor, alliteration, and repetition. First, the author presents this theme, or motto, at the factory-actually of this utopian society. He reinforces this theme multiple times throughout the book, as well as using words and phrases beginning with the same sounds.

Huxley also throws in a few metaphors. "His voice was a trumpet." -pg. 42

"The machine turns, turns and must keep on turning--for ever. It is death if it stands still." -pg. 42

By doing this, Huxley emphasizes his point, subconsciously persuading the reader to agree with him.

And altogether, the author gains credibility by utilizing countless rhetorical strategies throughout the novel.